Fear Appeal Print Ads
March 15, 2025
Advertising Appeals and Ad Analysis – LESSER KNOWN An Exploratory Study Examining Fear Appeals in Print Advertisements: A Comparison between China and Canada Fear Appeals – Progressing Consumer Behaviour Fear Appeal Print Ads
![PDF] An Exploratory Study Examining Fear Appeals in Print Advertisements: A Compari…](https://d3i71xaburhd42.cloudfront.net/333b8eba2f64cc355cc7e81da4d6a4cd81326f37/20-Figure2-1.png){kind=link}
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![PDF] An Exploratory Study Examining Fear Appeals in Print Advertisements: A Compari…](https://d3i71xaburhd42.cloudfront.net/333b8eba2f64cc355cc7e81da4d6a4cd81326f37/33-Table3-1.png){kind=link}
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![PDF] An Exploratory Study Examining Fear Appeals in Print Advertisements: A Compari…](https://d3i71xaburhd42.cloudfront.net/333b8eba2f64cc355cc7e81da4d6a4cd81326f37/33-Table2-1.png){kind=link}